Blog Industry: CPG
Trade Promotions and CPG Analytics: How to Unlock True Success
Explore the dynamic world of CPG and see how trade promotions play a critical role. Discover how trade promotion optimization analytics is transforming CPG trade promotions with predictive models, key metrics, and strategies to understand consumer behavior, optimize promotional spend, and more.
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Unleash the Force of Sales: How CPG Teams Can Thrive
Discover why sales force effectiveness is critical for CPG manufacturers and how data plays a major role in the process. Uncover the data-led secrets to optimizing sales teams – from simplifying workflows and personalizing strategies to understanding performance metrics and leveraging best practices to empower sales reps.
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