Omnichannel

Unlock the potential of Omnichannel

Value to be realized from Omni-Channel focus

icon-1

Maximize ROI
on spends

Maximize ROI and effectiveness across media, trade, shopper, and consumer spends to optimize budget allocation and maximize profits instore and online

icon3

Have a multiplier effect on business

Effectively leverage new and emerging digital models, like On Demand Delivery, Dark Stores, Click & Collect to create a sustainable & profitable growth for brands

icon2

Create seamless customer experience

Leverage insights to work with retailer partners to help compress the discovery to conversion journey and create full funnel consumer experience

Omni Data Foundation

Make it easy to use data by ingesting, harmonizing and enriching data across traditional, new & emerging sources

Omni Brain

Set of cutting-edge analytical assets to required to take the right and timely decisions

Omni Ways of Working

Help drive activation of insights by bridging functional silos and embedding applications into the business process

HOW OUR DIGITAL ATTRIBUTION MODEL
ENABLED 3X ROAS
FOR A LEADING CPG COMPANY

A future-proofed approach to uncover white-space opportunities

Intuitive Insights

Enabling capabilities around

  • Comprehensive spend measurement across media, shopper, trade and
    consumer spends
  • Optimize omnichannel spends with the help of sales attribution model and scenario planning
  • Get key SRM insights on price realization, trade architecture/ROI, and profit pool to identify opportunities
  • Enable operating decisions like resolution of product availability and delisting issues

Intuitive Insights

    • Comprehensive spend measurement across media, shopper, trade and
      consumer spends
    • Optimize omnichannel spends with the help of sales attribution model and
      scenario planning
    • Get key SRM insights on price realization, trade architecture/ROI, and profit
      pool to identify opportunities
    • Enable operating decisions like resolution of product availability and delisting
      issues

Easy access to quality data

Tiger Omni-Data is a Data Foundation that helps Data Scientists, Business analysts and business users to gain easy access to good quality data & features across multiple omni-channel sources.

      • Easy ingestion and processing of data
      • Harmonization and enrichment of the key data assets
      • Semantic layer to enable easy access to the data

Value through Rapid Activation

Tiger analytics brings together a set of methodologies, Frameworks and Technology Solutions to help with activation of insights
Methodology: A Human Centric design led approach to deploy Insight based solutions across the organization
Frameworks: KPI frameworks for measuring and improving business performance in an Omni-channel environment
Solutions: Accelerators like Test & Learn, Trade Architecture Design and apps that help automate and enable activation.

Value through Rapid Activation

Tiger analytics brings together a set of methodologies, Frameworks and Technology Solutions to help with activation of insights
Methodology: A Human Centric design led approach to deploy Insight based solutions across the organization
Frameworks: KPI frameworks for measuring and improving business performance in an Omni-channel environment
Solutions: Accelerators like Test & Learn, Trade Architecture Design and apps that help automate and enable activation.

Outcomes Delivered

data-challenges

Trade Architecture Redesign

$150 Mn in NSV over 5 years

opportunity sizing

Cross channel
spend optimization

$500 Mn in NSV over 3 years

actionable-levers

Improved
Forecasting

1.5% revenue uplift

trend identification-2

M/L based search algorithm

50 Mn over 3 years

Why Tiger Analytics?

Strategic analytics partner to 7 of the top 10 CPG companies

Best of Domain, Technology and Consulting expertise to help drive value realization

Unique lego block approach to solutions / IP which help reduce time to implementation by 60%

Open Box approach to our IP. You get access to our solutions and innovations.

©2017 Tiger Analytics. All rights reserved.

Log in with your credentials

Forgot your details?