Our client is a leading Asian media house that operates more than 60 channels in 8 different languages and is part of a leading global media conglomerate.
The client wanted to develop a comprehensive understanding of user viewing behavior for smarter programming and advertising decisions. The objective was to assist the client in setting up a data lake leveraging AWS services such as AWS S3 to process internal and external third-party data from structured and unstructured sources and provide advanced analytics solutions using the data lake.